Analyst, Social

Job Description
Overview: 
The Social Analyst is responsible for monitoring and maintaining media campaign development and activation on social channels. The ideal candidate requires proficiency in math, strong analytical skills, attention to detail, as well as creativity and an overall interest in and understanding of how consumers leverage social media in the decision path. They require participation in and completion of our agency wide, entry-level training program and our social-specific training track. 
 
Role Objectives: 
Gather research necessary to build a new campaign 
Traffic approved plan 
Monitor and maintain campaign budgets, pacing, and bid adjustments 
Manage the performance of active campaigns and keep tabs on competitive landscape 
Utilize bid management tools as well as Facebook, LinkedIn, Pinterest, X, Instagram, Snapchat, Reddit, TikTok, Yelp, Uber Eats, Doordash social platforms to build campaigns, QA, implement optimizations, and pull reporting 
Develop optimization recommendations in partnership with Manager 
Pull and analyze data to inform campaign reporting and help to build insights 
Granular maintenance of monthly billing cycle 
Resolve all billing discrepancies in partnership with client strategy and billing reconciliation team 
Learn all relevant tools for reporting, analytics, and competitive analysis 
Work closely with Manager to establish priorities and manage workload 
Timely delivery of all work is required 
Stay informed on social industry trends and new tools and ad formats 
Successful completion of training programs and requisite certifications required