Brand Manager

Job Description
Job Details
Reports to: Vice President of Owned Brands
This position is hybrid and requires working from the office in San Francisco Tuesdays, Wednesdays and Thursdays. 
Potential relocation assistance available
Salary range: $110,000-$150,000 based on experience. 
Job Description
Seeking a Brand Manager (BM) responsible for Hotaling and Co. American Whiskey Brands, Hirsch Selected Whiskeys and Old Potrero Rye Whiskey, a pivotal role in our growth. Collaborate cross-functionally to execute brand strategy, manage agencies, and go-to-market initiatives. Drive brand equity while managing brand budgets. Lead marketing, sales support, and people development efforts.
Key Responsibilities
Execute comprehensive brand strategies for our American Whiskies portfolio to achieve volume and profit targets.
Lead the planning and execution of marketing initiatives, including product launches, trainings, distiller tours, events, promotions, social and digital marketing, and advertising campaigns, aimed at increasing brand awareness and market share.
Have a deep understanding of the whiskey category, stay informed on trends, consumer preferences, and competitor activities and communicate with the team.
Work closely with cross-functional teams including innovation, operations, finance, sales, and portfolio marketing to achieve brand goals.
Provide clear execution direction to the Sales Organization and partner in focus markets to execute local initiatives.
Oversee relationships with marketing agencies, ensuring effective collaboration and delivery of marketing campaigns.
Manage brand budgets, invoice processing, and vendor relationships to ensure efficient financial management.
Foster relationships with distributors and retailers to support sales initiatives in key markets.