پست شده در: مدیریت اجرایی در ماساچوست | آخرین بروزرسانی: |
Job Description
Are you a customer marketing leader with a passion for building enduring customer relationships? At Dynatrace we’re focused on our customers’ success, and we are on a mission to grow strategic customer programs. In this newly created role, you will lead the effort to create world-class customer marketing programs that increase customer engagement, and foster loyalty and advocacy. You will lead the development, launch, and optimization of key customer programs including Executive Briefing Centers, Advisory Boards, Strategic Executive Programs, and Key Expansion Programs. This role requires a results-driven leader with experience, driving programs with measurable results.
What You’ll Do:
Ignite Customer Engagement: Design and launch executive engagement strategy and programs tailored to Dynatrace's top-tier customers, delivering high-value engagements, uncovering new opportunities, and deepening executive relationships.
Build and Scale Briefing Center Programs: Launch global Executive Briefing Center experiences designed to host leadership of our most valued prospects, customers, and partners to understand their strategic priorities and build actionable plans for success.
Deepen Executive Relationships: Lead development and execution of Executive Advisory Boards for our most strategic customers and partners, fostering meaningful relationships with customers to gather feedback, enhance collaboration, address challenges, and amplify the customer voice.
Collaborate and Enable: Work closely with sales, marketing, and product teams to ensure executive engagement strategies are aligned with business priorities and to ensure support from extended teams to drive awareness. Develop the process and operational rigor for the field and partner teams to request EBCs, Advisory Board participation. Prioritize requests for our leaders based on measured impact.
Drive Footprint Expansion: Lead solution expansion programs aimed to enable current customers, and increase adoption, usage, and cross-sell.
Measure and Share Impact: Utilize data-driven insights and metrics to measure the effectiveness of customer marketing programs and optimize strategies for continuous improvement.