Posted in: Executive Management in Los Angeles | Posted: |
We are looking for a Game Brand Manager to join a major gaming company in their office based in Los Angeles, United States. This is a full-time position starting as soon as possible.
Job responsibilities
Manage the global branding strategy for shooting games and establish a strong global brand identity for the game
Possess an in-depth understanding of the shooting game genre and player preferences. Utilize product content and insights from players to develop a distinctive brand tone and incorporate it into specific publishing content
Conduct comprehensive environmental analysis and market research, including evaluating brand markets, monitoring industry trends, and studying competitor dynamics. Provide valuable brand insights for game version packaging, future development plans, and other related tasks
Devise creative global events that align with the brand tone, promotional goals, and market characteristics. Mobilize domestic and international market resources to successfully execute these innovative events, combining brand awareness and performance metrics
Requirements
Possessing over 5 years of extensive experience in brand marketing, with a strong preference for the gaming industry.
Demonstrating a keen aesthetic sense and a global perspective
Showcasing exceptional planning and copywriting skills
Mandarin speaking language skills is a plus
Benefits
Compensation package
The salary and benefits package includes a highly competitive monthly salary, commensurate with experience, along with performance bonuses and year-end bonuses, ensuring a rewarding compensation structure.