Seo Product Specialist - German

Company: Catena Media
Job type: Full-time
38,000 - 42,000 EUR/Year
Industry: Sports, Leisure & Lifestyle

We are currently looking for an SEO Product Specialist to join our team of professionals and support us in Casino and Sports business units.

This job opportunity is available in Malta, UK, Germany, or remote (as a consultant).


The SEO Product Specialist will be responsible for taking full ownership of the development and implementation of SEO optimizations and product-specific SEO strategies for specific sites from our German portfolio in both Sports or Casino, in line with SEO best practices. He/She will be responsible for the continued health and growth of its keyword rankings and organic traffic to drive incremental revenue while maintaining overall site health.


  • Review and analyze sites for areas that can be improved and optimized
  • Conduct in-depth keyword research, manage keyword rank tracking and reporting to drive the most valuable traffic
  • Work closely with the German Content Editors, Freelancers, and relevant stakeholders to implement the SEO plan
  • Analyze keywords and SEO techniques used by competitors
  • Identify, plan, and execute technical SEO recommendations for our brands including site architecture, site migrations, and re-designs
  • Ability to execute link building activities
  • Working on the WordPress and other backends as necessary
  • Stay up to date with the best SEO practices, due to the ever-changing industry trends In-depth understanding of search engine behavior
  • Ability to work independently and spot opportunities to increase search visibility
  • Constant follow up and alignment with the Country Manager and SEO Manager to deliver our product strategy and improve our SEO


  • Fluent in German and English
  • Knowledge of the betting or casino market and a sports background will be considered a strong asset
  • Bachelor's degree in business, marketing, communications, or related field required
  • Hands-on SEO experience of 2+ years, agency experience optional but desired
  • Experience with industry tools (Moz, Ahrefs, SEMRush, Majestic, ScreamingFrog, etc)
  • Experience with analytics platforms like Google Analytics and Google Search Console
  • Functional knowledge of HTML, CSS, JavaScript
  • Great time-management skills, prioritize multiple tasks and work towards deadlines
  • Excellent verbal and writing skills
  • Strong motivation and ability to work in a fast-paced environment



If you are interested please send me your updated CV in English to [...]

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